Chery is poised to strengthen its presence in South Africa with the launch of six new SUVs under its Omoda and Jaecoo (O&J) sub-brands in 2025. Since their debuts in April 2023 and April 2024, Omoda and Jaecoo have quickly captured the attention of South African buyers. By October 2024, Chery had climbed to 15th place in the national sales rankings, outperforming many competitors in a crowded market of over 50 manufacturers.
Riding this wave of success, Chery plans to introduce two models from Omoda and four from Jaecoo, showcasing a variety of innovative features and catering to diverse consumer needs.
Key Features of Chery’s 2025 SUVs
| Model | Type | Key Features |
|---|---|---|
| Omoda C7 | Mid-size SUV | Frameless X-shaped grille, sleek headlights, leather upholstery, 15.6-inch touchscreen, 14-speaker sound system. |
| Omoda C9 PHEV | Plug-in Hybrid SUV | 1.5L engine + electric motors, luxury interior, refined and sustainable performance. |
| Jaecoo J5 | Entry-level SUV | Rugged design, 13.2-inch touchscreen, 1.45m² panoramic sunroof, pet-friendly accessories. |
| Jaecoo J6 | Electric Crossover | Two powertrains (184kW/279kW), massaging seats, 15.6-inch infotainment display. |
| Jaecoo J7 PHEV | Plug-in Hybrid SUV | Efficient fuel consumption (3.3L/100km), electric range of up to 125.2km, family-friendly design. |
| Jaecoo J8 | Flagship SUV | Seven-seater, 2.0L turbo-petrol engine (195kW/400Nm), spacious and luxurious interior. |
Omoda: Redefining Mid-Size and Hybrid SUVs
Omoda C7
Leading Omoda’s 2025 lineup is the mid-size C7, positioned between the compact C5 and flagship C9.
- Dimensions and Design: The C7 measures 4,621mm in length with a 2,700mm wheelbase, making it a direct rival to the Toyota RAV4. Its frameless X-shaped grille and sleek headlights give it a sporty and modern edge.
- Interior Excellence: Inside, drivers will enjoy premium leather upholstery, a large 15.6-inch touchscreen, and an immersive 14-speaker sound system for top-tier comfort and entertainment.
Omoda C9 Plug-In Hybrid (PHEV)
Omoda’s foray into the hybrid market comes with the C9 PHEV, designed to combine luxury with sustainability.
- Performance Versatility: The petrol version features a 2.0-litre turbocharged engine (192kW/400Nm), while the PHEV includes a 1.5-litre engine paired with up to three electric motors for optimal efficiency and performance.
- Luxury Features: Though local specifications are yet to be finalized, Omoda promises a refined experience tailored to eco-conscious drivers.
Jaecoo: Affordable and Advanced Offerings
Jaecoo J5
The Jaecoo J5 serves as the brand’s entry-level SUV, blending rugged styling with urban practicality.
- Affordable Yet Premium: Featuring a vertical grille and squared-off proportions, the J5 is both durable and stylish. Inside, a 13.2-inch touchscreen, advanced air filtration, and optional pet-friendly accessories cater to diverse lifestyles.
Jaecoo J6 Electric Crossover
Jaecoo’s all-electric J6 is set to appeal to tech-savvy buyers.
- Powertrain Options: Internationally available in two configurations, the J6 offers a 184kW two-wheel-drive version and a more powerful 279kW four-wheel-drive option.
- Luxury Amenities: Features like massaging seats and a 15.6-inch infotainment display ensure a comfortable and connected driving experience.
Jaecoo J7 Plug-In Hybrid
The popular J7 receives a significant upgrade with a plug-in hybrid variant.
- Efficiency Leader: With a tested fuel consumption of 3.3L/100km and an electric-only range of up to 125.2km, the J7 PHEV is both practical and eco-friendly.
Jaecoo J8
Topping the Jaecoo range, the J8 is a spacious seven-seater SUV designed for families.
- Commanding Presence: Measuring 4,815mm in length, it is powered by a 2.0-litre turbo-petrol engine delivering 195kW and 400Nm. The J8 combines size, power, and sophistication.
Chery’s Vision for South Africa
Chery’s ambitious product expansion for 2025 reflects the company’s confidence in South Africa’s growing demand for SUVs.
With a lineup that spans rugged entry-level models, innovative hybrids, and luxury electric crossovers, Chery’s Omoda and Jaecoo brands are set to cater to a wide range of preferences. Offering cutting-edge designs, advanced features, and competitive performance, these six SUVs promise to make a lasting impression on the South African automotive market.
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