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EntertainmentLifestyleShopping

10 Online Shopping Scams to Watch Out For This Black Friday

Last updated: December 10, 2025 1:41 pm
Nomthandazo Ntisa
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10 Online Shopping Scams to Watch Out For This Black Friday
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10 Online Shopping Scams To Be Careful of This Black Friday

Black Friday is almost here, and for many shoppers, it marks the beginning of the festive shopping season. With enticing discounts and the promise of big savings, consumers eagerly anticipate this annual event. However, experts warn that scammers are preparing to target online shoppers, looking to exploit the frenzy of Black Friday and Cyber Monday. With reports showing a 22% increase in fraud losses during this time, it’s essential to be aware of common scams that can ruin your shopping experience. Here are 10 online shopping scams to watch out for this Black Friday:

1. Counterfeit or Fake Products

One of the most common scams during Black Friday involves counterfeit or fake products. Some third-party sellers on platforms like Amazon may create listings for items that look like branded products but are actually low-quality knock-offs. These products may not meet safety standards, and they often lack proper warranties or certifications.

How to Spot It:
Be cautious of products listed at unusually low prices or from unknown brands. Always check seller ratings, read verified reviews, and avoid products with excessive 5-star ratings without detailed feedback. Stick to trusted sellers or brands, and look for items marked as “Fulfilled by Amazon” or “Amazon’s Choice” for a higher level of reliability.

2. Fake “Winning” Notifications

Fake “You’ve won a prize” scams are common during the Black Friday shopping period. Scammers may send notifications claiming you’ve won a free gift, such as a TV or gift card, as part of a Black Friday promotion. To claim the prize, they ask for payment to cover supposed shipping costs or for personal information to steal your identity.

How to Spot It:
Genuine promotions from established retailers like Walmart or eBay never require an upfront payment. Be cautious of offers that sound too good to be true, especially if you are asked for personal details or payment. If in doubt, go directly to the retailer’s official website to verify the offer.

3. Delivery Scams or Package Theft Alerts

Fake delivery failure notifications are a common scam, especially during peak shopping times. Scammers may send an email or SMS stating that your package could not be delivered and ask you to click a link to reschedule the delivery or confirm your address.

How to Spot It:
Check your orders directly on the retailer’s official app or website instead of clicking on links from unsolicited emails or texts. Legitimate delivery notifications will come from the retailer’s official email address, not a random sender.

4. Phishing Texts and Emails

Phishing scams remain one of the most widespread fraud tactics, especially during Black Friday. Scammers often send emails or text messages that appear to be from well-known retailers. These may ask you to verify your account, claim a special offer, or confirm an order. The goal is to trick you into clicking on a malicious link or providing sensitive information.

How to Spot It:
Look out for misspelled words, generic greetings like “Dear Customer,” and email addresses that seem suspicious or unfamiliar. Never click on links in unsolicited messages. Instead, visit the retailer’s official website or app to check your account details.

5. Fake Customer Service Scams

In this scam, fraudsters pose as customer service agents from major retailers like Amazon to steal personal information or money. They may contact you via phone calls, emails, or live chat, claiming that there’s an issue with your order and asking for verification of your account information.

How to Spot It:
Legitimate customer support will never ask for personal details, passwords, or payment information. If someone claiming to be from customer service asks you to pay via gift cards or direct money transfers, it’s a scam.

6. Bogus Flash Sales

Flash sales and limited-time offers are popular during Black Friday, but scammers may set up fake flash sales on websites designed to look like legitimate online stores. They’ll advertise irresistible deals on popular products, but once you pay, you either never receive the item or are sent a completely different product.

How to Spot It:
Research the website before making a purchase. Look for secure payment options and check online reviews for any red flags. If the deal seems too good to be true, it probably is.

7. Fake Social Media Ads

Scammers often create fake social media ads that redirect to phishing websites or low-quality products. These ads may promote extremely discounted items such as designer clothing, electronics, or toys, targeting Black Friday shoppers looking for bargains.

How to Spot It:
Always be cautious about clicking on social media ads, especially if they promote products at prices that seem unrealistically low. Ensure the business is reputable by searching for reviews and checking if their website is secure (look for “https” and a padlock symbol).

8. Non-Existent Websites or Fake Online Stores

Some scammers will create fake online stores that closely resemble legitimate ones, hoping to deceive consumers into entering their payment details. These websites often advertise heavily discounted products and may even offer flash deals to attract attention.

How to Spot It:
Before making a purchase, verify the authenticity of the website. Look for security certificates (https://) and be wary if the site only accepts unusual payment methods like wire transfers or gift cards.

9. Ransomware and Malware

Malware is another risk during the shopping frenzy. Fraudsters may distribute infected links or files through pop-ups, phishing emails, or fake discount sites. Clicking on these links may trigger a ransomware attack that locks your device or compromises your personal information.

How to Spot It:
Avoid clicking on unknown links or downloading files from untrusted sources. Make sure your antivirus software is up to date, and consider using a virtual private network (VPN) to ensure secure browsing.

10. Fake Charity Scams

During the festive season, many people are in a charitable mood and may be more susceptible to scams posing as donation requests. These scams often appear in the form of fake emails, texts, or social media messages claiming to be for a good cause, especially during Black Friday promotions.

How to Spot It:
Before donating, research the charity to confirm its legitimacy. Be wary of unsolicited donation requests, and always donate through trusted channels, such as official charity websites.

While Black Friday offers incredible deals, it also attracts a surge in scams aimed at unsuspecting shoppers. As scammers become more sophisticated, it’s essential to remain vigilant and take steps to protect your personal information. By being cautious, researching before purchasing, and double-checking the authenticity of deals, you can enjoy Black Friday safely and make the most of the discounts without falling victim to fraud.

TAGGED:Black FridayFake ProductsOnline Shopping Scams
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